Ice Bucket Challenge - accept or pay?

In past 3 weeks people have been making crazy 15 seconds videos - Ice Bucket Challenges. I fell in love with the idea of IBC. Actually, it was created to support ALS.
 People should know more about this sickness and they should give more attention to that. Celebrities - from Justin Bieber and Selena Gomez to famous football players and fashion icons are doing this and the ,,game,, is spreading all over the world. As a fashion blogger, I decided to take some brand clothes for the challenge and make a small Instagram video.
I created two versions of Ice Bucket Challenge - Russian and English. The first Eng. version is so funny. I wore Sofi Strokatto SS 14 transparent dress with a black topshop skirt and top. I nominated Bryanboy, Jeremy Scott, Roma Acorn, B-Brave band and Jimmy Q. B-brave accepted the challenge, Bryan accepted the challenge and payed 100 $. He mentioned that children in Africa needed water more than our heads needed ice. He's absolutely right, but I couldn't get over that challenge.
We live in 2014 and there are so many struggles in the World right now. I feel like this challenge makes us a little bit closer to each other. We can nominate any person we want, from any country.
Fashion world is doing this challenge too - from Anna Wintour to Stefano Gabbana! I want to mention how sweet Anna Wintour is! I've never seen her hair flat before. She looks so cute in the video - Anna and Stefano doing IBC is the best thing happened this summer!
So what is Ice Bucket Challenge? A stupid game and a waste of water or the way of making the whole world see ALS problems and becoming more friendly to each other? I share the second idea, because I think we need something like this - something what all countries can discuss with each other, and the discussions won't be about politics (as usual), we will speak about emotions, laugh and experiences. Africa situation is really serious too, but there are a lot of charities for Africans and this Challenge is a charity for a disease. So this is a struggle of 2 really big problems and in both ways people die. So we should be really patient and accept the both ways - there is nothing wrong to take part in IBC and at the same moment, you can send some money to charities for Africans. This is my position about ALS IBC.
Most of celebrities who know the main idea of IBC do both - donate and accept the challenge.